Effective Date: February 2025
The Tampa Museum of Art, Inc. (“we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and disclose personal information about our customers, prospective customers, and visitors to our website at https://tampamuseum.org.
Collection of Personal Information
Information Collected Directly from You:
If you voluntarily provide information via a form, we collect your first name, last name, phone number, email address, and mailing address for the purposes of communicating about products and services offered by the museum.
Information Collected from Your Device:
We use technologies such as cookies, web beacons, pixels, and similar tools to automatically collect certain information, including your IP address, browser type, operating system, referral website, and browsing activity on our website. These technologies help improve your user experience and enable features like remembering items in your shopping cart.
Our email campaigns may also use tracking technologies to collect details such as IP addresses, browser versions, and engagement statistics.
Information Collected from Our Partners:
We may receive personal information from third-party partners and combine it with other data we collect. This information may include demographic details, shopping history, and geographic location.
Use of Personal Information
We may use the information we collect for purposes including but not limited to:
- Providing products, services, and customer support
- Sending marketing communications via email or text (subject to consent)
- Optimizing our website and supporting advertising efforts
- Sending abandoned cart reminders
- Complying with legal requirements
- Enhancing the security of our website
- Other uses disclosed at the time of collection or with your consent
User Rights
Users have the right to view information collected via the accounts created in Constant Contact and Shopify, which we use to provide communications, products and services. Users can access, correct, or delete their data at any time. For inquiries about user data, contact development@tampamuseum.org.
Opt-Out Mechanisms
Users can opt out of communications at any time by replying STOP, QUIT, CANCEL, OPT-OUT, or UNSUBSCRIBE to any message from us. Additional details on SMS communications can be found in our SMS Privacy Policy and SMS Terms of Service.
To unsubscribe from marketing emails, click the “Unsubscribe” link at the bottom of any marketing email. Users who opt out of marketing emails may still receive essential transactional messages, such as order confirmations, event reminders, or donation receipts.
Disclosure of Personal Information
We may share information with:
- Third-party service providers (e.g., payment processors, hosting services, analytics providers, advertising partners, and email service providers).
- Blackbaud for constituent relationship management relating to our members, donors, and customers. See Blackbaud’s Privacy Policy for more information.
- Constant Contact to send email marketing and text messages. See Constant Contact’s Customer Data Notice for details.
- Shopify, which processes transactions for our online store. See Shopify’s Consumer Privacy Policy.
- Legal authorities when required by law or to protect our rights, property, or safety.
- As part of a business transfer (e.g., sale, merger, or acquisition).
We may share de-identified or aggregated data without restriction.
Children’s Privacy
The Tampa Museum of Art collects limited information about minors only when provided by a parent or guardian for class enrollment or safety purposes during onsite activities. This information includes:
- First and last name
- Age
- School grade
- Emergency contact details
We do not knowingly collect personal information from children under the age of 13 without parental consent, in compliance with the Children’s Online Privacy Protection Act (COPPA).
Digital Advertising & Analytics
We work with third-party advertising partners who use cookies and similar technologies to collect data about website interactions for targeted advertising. Users can opt out of targeted advertising at www.aboutads.info.
We also use Google Analytics to analyze website performance. For details, visit Google’s Privacy Policy and to opt out, visit Google Analytics Opt-Out.
Your web browser may allow you to disable cookies; however, some website features may not function properly if cookies are disabled.
Updating Your Information
If you have an account with us, you may review and update your contact details by logging into your account.
Changes to This Privacy Policy
We may update this Privacy Policy at any time to reflect changes in our practices, operational needs, or legal and regulatory requirements. Please review it frequently.
Contact Information
If you have questions about this policy or our privacy practices, contact us at development@tampamuseum.org.